Wednesday 11 June 2014

BRAZIL 2014: A SEASON OF CULTURAL EXCHANGE

"Thousands of people speaking different languages populate the cities and towns of this host country, bringing their own home cultures with them and transforming the entire area into one big melting pot"


In a few days, soccer players and fans from all over the world will converge in Brazil for the World Cup tournament and everybody will be paying attention to how their countries are doing. The World Cup comes up every four years. The game is an excellent example of cultural sharing; a time of the year where different tribes, cultures, ethnic groups meet for intercultural exchange. I always say that football is a global religion.

Amazingly, people from all over the world are playing the same game, using the same equipment and the same rules. The players and fans speak different languages, but the game is the same. Even those who stay glued to their TV set participate in a shared experience. This is soccer! Another interesting part is that, the country that wins this year will show off for the next four years.

The World Cup is usually tense. Like other sport festivals, players play to win it, and it happens only once every four years. But the World Cup is somehow different from other sport events. It is a pinnacle of other sports.

Right now, on the streets of Brazil cultures are exchanged. It will play home to a large number of foreign visitors. Thousands of people speaking different languages populate the cities and towns of this host country, bringing their own home cultures with them and transforming the entire area into one big melting pot.

At the end of the tournament, a winner will be crowned. Game Over!

People will return to their home countries and people in the host countries will go on with their lives. But a little part of everyone will be changed. Players and fans from Africa would have learnt a little, maybe even a lot about many other countries. People who live in Brazil would have learnt a little and even a lot about people who live in other countries. The great cultural exchange very likely would have contributed to a greater understanding of the world around us, all because of the soccer tournament.

- Godwin Okhawere, JP
(Comedian/MC.Publicist.Brand Specialist.Actor)

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